Marketing Consulting Services
Recently I got an email from LinkedIn that I have one of the top 1% most viewed profiles on LinkedIn in 2012! See image below. My first reaction was to check and make sure that it was not a spam or virus. It was legit and signed by the LinkedIn SVP of products and UX, […]
How big is your social presence? How many statuses do you have and how many of them do you actively maintain? How do you manage them? How frequently do you update them? What is the nature of your updates? Do you cross-post or syndicate any of your updates on other social sites? In this post […]
By Philippe de Champaigne, 1602-1674, via Wikipedia In memory of Sanam Kordestani, a friend who passed away Feb. 2010 at the age of 38. She was a friend to many and a natural networker, way before “social networking” had become fashionable. I’ve been thinking about death a lot lately. We all eventually get there sooner or later, […]
I’ve been thinking about my presence on the internet from the early days, from my time at Argonne National Labs near Chicago in 1988-1989 and from my graduate school days at the University of Minnesota in Minneapolis in 1989-1992. That was even before the web browser days, which didn’t come out till 1993-94. Mosaic browser […]
In my last post I explained that before you embark on using social media for your business, you need to first determine your objectives and define your strategy. And this strategic planning does not and probably should not involve any specific social media channel at the outset. A good article for the planning and strategic upfront work is “10 […]
A while ago I read a blog post from a marketing executive who wrote that he had prohibited the use of certain words in his strategy and planning meetings. Among those words there where many popular social networking and media words such as Twitter, Facebook and LinkedIn. Though that might seem odd at first, it […]
…there is a proliferation of Twitter clients from providers other than Twitter itself…And if you don’t like any of these options and can program, you can always write your own Twitter client using the Twitter APIs.
Networking is a give and take process — in that order. Before you ask people for help, reference, job, etc. you should be helping those you can so you build reputation and trusting relationships.